Glossary Alphabets: A

Data and statistics about user interactions and engagements on social media.

AMA stands for “Ask Me Anything.” It’s a way for someone with a particular area of expertise or experience to call for questions from their community, and they answer as many questions as possible.

AI stands for Artificial Intelligence, which refers to the development of computer systems that can perform tasks that would normally require human intelligence.

Affiliate marketing is a type of performance-based marketing in which a business rewards affiliates for each customer or sale that is generated through that affiliate’s marketing efforts.

A digital representation of a user, often a profile picture or character, used to identify and personalize their online presence.

A set of rules or calculations used by social media platforms to determine what content appears on a user’s feed based on their preferences and engagement history.