Since the outbreak of Covid-19 became a full-on pandemic, so much of our daily lives and services are now online. As offices, companies, dentists, and doctors’ practices are not allowed to operate as they did before the outbreak, many have had to tweak and alter their services. This has meant that something that was more commonly associated with global organizations, virtual meetings and consultations, have become the norm.
For all businesses and organizations, across many industries and sectors, this technology allows you to continue engaging and communicating with your customers, clients, or patients. It also offers up new challenges. Challenges you will need to try to plan and prepare for to prevent them from having a negative impact on your business, yourself, the people who work with you and your customers and clients.
You need to find a way to avoid online meeting fatigue, that many have already experienced.
In the following post, we offer some great tips and suggestions for you.
Make Your New Arrangements and Offerings Clear
People are keenly interested in the measures you are taking to offer your services despite social distancing and lockdown restrictions being in place. You will need to make it very clear on the very first page of your site, preferably in bold, that you offer virtual consultations or meetings. Pair this with a killer call to action and you can pull in customers straight away.
Plan Your Virtual Consultations
Before you start offering virtual consultations, you’ll need to think about what you are looking to achieve with them. Without structure and given the temperamental nature of videoconferencing, a virtual consultation may not be worth you or your client’s time.
Take time to plan out the questions you are going to ask, the amount of time each call is going to last, and consider creating a form that your customers or clients can use to answer the questions you will allow you to tailor the call specifically to their needs.
Choose the Best Software, App or Technology
It’s not just the structure or running order of the video call or consultation that you need to think about. There are a plethora of different options out there. While Zoom is one that has gained the most traction in recent months, it might not be the best option for you.
You will need to consider what is going to be easiest for your clients and customers to use. Zoom can be quite tricky to get used to in the beginning. If you run a business or a doctor’s or dentist’s office, you may decide to use the reliable Skype For Business. If your meetings are for more informal means, Facetime or Facebook are good options. These video call options are not quite as comprehensive as Zoom or Skype for Business are.
A Lot of Patience
Even if you are familiar with using videoconferencing and video call software, it does not mean all your customers will be. You need to consider that not everyone will be as familiar or comfortable using Zoom or your preferred software.
This means you need to exercise extra patience. Some people may need guidance and assistance in getting properly set up before you can move on to the reason why they are calling you. While it will be frustrating in the beginning, the last thing you would want to do is put people off from using your services because you are too brisk and rush them.
We can help you set up content to let your customers know that you are still operating online. We can provide you with powerful and effective tools that can increase the number of leads that become customers, clients, or patients.